Animatronics are the foundation on which LifeFormations has been built over the past 25+ years.

As a communication tool, they are simply a form of dimensional media – designed to incorporate the most appropriate appearances and personalities possible for the stories they tell. And when they are at their best, they allow us to come face to face with our favorite characters, historical figures and wildest imaginations in a way other media simply can’t match.

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IP Based Figures

The process of bringing beloved movie and television characters to life in the real world is one of interpretation and negotiation. What lives on the screen is a partnership between the artists presenting the characters and audience contextualizing them within the story, and ultimately across their own lives and memories. When we bring them into the real world, our job is to translate them into a new form that captures all that they were on the screen, plus as much of the audience’s collective memory as possible, while negotiating the limits a real work existence imposes.

Realistic Figures

Realistic animatronic figures often require the most nuanced details in their sculpts, movement and finishing because the audience expects them to be as real as the real people and animals they see every day. We design each figure so that every detail is purposeful in its contribute to the story or its contribution to the audience members’ suspensions of disbelief.

Whimsical

One of the greatest pleasure of creating animatronics is to design and build a totally whimsical character pulled from your imagination and brought to life with all of the silliness and fun you can possibly cram into it. We’ve created dozens of whimsical characters over the years, each finding a home a home in an attraction somewhere in the world where they can delight audiences for years to come.

SpokesProducts & Brand Mascots

There are times the best way to tell a product’s story is to let them speak for themselves. A staple among LifeFormations’ animatronic figures has been the SpokesProduct – an anthropomorphized version of products had a story to tell and an audience to hear it. These figures are usually designed for trade shows or retail show rooms, but they can be found just about anywhere else they can attract an audience and share their story.